Timeless Tartans has become the fastest growing licensed-college brand by deploying a unique approach to creating custom-made accessories suitable for any professional or social setting. Timeless Tartans has been well-received at over 130 universities and carried by major campus bookstore chains and independent retailers. What makes Timeless Tartans unique is our innovative method for creating the custom tartan designs that adorn each licensed item. Using our patented design algorithm, we combine each school's official colors with objective variables; namely the institution’s founding year and geographic coordinates. What emerges from this process is a distinctive tartan pattern that represents the school’s history and character without the overt use of logos or trademarks. Our design approach applies the principle of unaided brand awareness; a proven method to further elevate brand equity. The result is a more subtle, sophisticated way for alumni, students, faculty, and staff to wear their school pride in any professional or social setting. Our core products consist of Italian-made: socks, silk ties/scarves, and a new line of tartan-trimmed leather accessories. We have also recently launched a line of luxurious, heirloom-quality products featuring our "Iconic Image" blankets. This new Austrian-made line weaves photo-realistic images (using a proprietary jacquard process) into sustainably-made products using recycled pre-consumer cotton without sublimating or printing the iconic images that capture your campus.