Welcome to MAp Boutique Consultancy. Making innovative, sustainable and successful hotels through marketing, branding, and positioning. MAp is a B Corp-certified boutique hotel consultancy that empowers independent and boutique hoteliers, hospitality brands and investors in creating unique, innovative and sustainable hotels built for the future. Based in Zurich and woman-owned, the MAp team provides hotel concept development, hotel branding, hotel marketing and hotel sustainability services to award-winning clients worldwide. Through its focus on people and purpose, its innovative approach and bespoke solutions, MAp makes hotels, businesses and brands matter. MAp’s The Sustainable Hotel is a hotel sustainability platform that provides free resources for independent and boutique hotels, students, DMOs, consultants and others in the hospitality industry interested in learning about hotel sustainability. It includes practical insights, guidance, tools and resources to make more sustainable hotels that are good for the world - and good for business too. Discover more here: www.map-consultancy.com/en/thesustainablehotel/home