By bridging the gap between a brand and a publicist, Salut Communications educates clients on the high standards they should require of their PR team; creating a results-driven culture of trust and understanding. Capabilities include: + Hire, onboard and manage a PR team that is aligned with Salut’s expert knowledge of top-tier standards and realistic results + Function as an external CMO, advising on the planning and execution of a comprehensive and personalized communications strategy + Ideate and secure goal-oriented creative marketing opportunities that work in tandem with PR + Define venue programming, with an emphasis on revenue-driving events and activations + Support on-and-off site events; advise on the planning and execution (guest list, food & beverage partners, RSVP tracking, photographer) + Manage PR team day-to-day