Greenvale: The Natural Choice for Fresh Potatoes. We are a leading supplier of fresh potatoes and the UK's largest grower of organic potatoes. We are unique in that we are a truly vertically integrated business – from concept to table. Greenvale's vertical integration comprises: Outstanding consumer and category insight Fresh packing and distribution Brand development Added value processing (Swancote) Extensive procurement base (world wide) Own growing High quality seed business Variety breeding and development Daffodils and bulbs As part of the Produce Investments group, our success is built on strong, collaborative relationships with our many partners – from our extensive customer base right back down the supply chain to growers, seed breeders and suppliers, as well as research organisations. Greenvale aims to be market leaders through linking outstanding consumer insight, sustainable procurement, technical innovation and operational efficiency to provide our many customers with good quality products at great value.