Delivering evidence-based research and impact is what we do best. We are the world’s largest university-based social marketing centre and work in partnership with social change practitioners, thinkers, and scientists to ensure that people and our planet come first. We work in partnership with stakeholders and communities to deliver lasting impact. Our outcomes focussed approach has changed the way more than 5,500 teenagers think about alcohol. Our work has resulted in more than 15,000 military personnel and thousands of Finnish kids making healthier food choices. We’ve reduced food waste in 43% of households reached and 40% fewer koalas died from dog attacks in the period we implemented Leave It.