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Lucas Yokota 💜.
Chief Operating Officer at Purple Metrics
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Work Experience
Dec 2022 - Present · 2 years and 1 months
Chief Operating Officer
Jul 2023 - Present · 1 years and 6 months
Head Of Business
Dec 2022 - Jul 2023 · 7 months
Marketing Advisory Board
Aug 2024 - Present · 5 months
Company Details
2-10 Employees
Purple Metrics is the data science software for branding designed for marketing teams to understand the impact of brand actions on business results. Using proprietary statistical modeling, Purple Metrics analyzes your brand's data history to attribute results to each marketing effort, such as the impact of brand campaigns on conversion numbers. The tool also features brand analytics visualization, forecasting, and budget optimization, contributing to more informed decisions.
Year Founded
2021
Social Media
Linkedin
Industry
Marketing Services
HQ Location
São Paulo, BR
Keywords
MarketingBrandingAnalytics
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