Each year DANISH BEAUTY AWARD organises a beauty product competition. The award show takes place in April. The award is recognised as a symbol of product excellence in different personal care categories and a seal of high quality when it comes to beauty treatments. DANISH BEAUTY AWARD welcomes over 400 submissions from more than 100 beauty suppliers every year. The award celebration is a gathering point for beauty lovers, supplier companies, manufacturers, beauty professionals, retail businesses and influencers. A panel of judges are composed of dedicated specialists with their own approach to the world of cosmetics and with their area of competence in focus to evaluate the beauty categories. Award categories are: Hair Care Product of the Hairstyling Product of the Year Body Care Product of the Year Face Care Product of the Year Cleansing Product of the Year Make up Product of the Year Men’s Product of the Year Fragrance of the Year Product series of the Year Classic of the Year New Brand of the Year Niche Product of the Year Green Award of the Year Danish Product of the Year Care & Protect Product of the Year The Matas Award The Goodiebox Award Beauty Accessory of the Year Salon/Clinic/Shop/Spa of the Year Beauty Treatment of the Year Fiery Soul of the Year