TooA is an Italian food-tech start-up that aims to transform the way people enjoy gelato at home. With TooA we developed and patented a revolutionary machine that can produce a single-serve Italian Gelato in just a few minutes at the touch of a button. Freshly made, authentic Italian Gelato is a rarity: why should it be this way? Our vision is that everyone should be able to enjoy freshly made Gelato whenever they want it. That’s why TooA was born. To create our Gelatos, we only source the best Italian ingredients. Our recipes are 100% natural using no artificial colourings and flavourings. We even created clever Gelato packs that never need planet-harming refrigeration. As well as making sure TooA tastes good, it’s important to us that it does good too. Since day 1, we want to inspire a change in the ice cream industry and the way gelato lovers can enjoy their favourite food for a more conscious future by completely disrupting the unsustainable cold chain.