The Identity Mission Identity is an National online magazine that empowers women to Accept. Appreciate. Achieve.™ Through a hand-selected team of writers and expert Q & A columns, our mission is to empower women to get all A’s in the game of life by accepting, appreciating, and achieving. We believe that once you accept a situation or circumstance and show gratitude and appreciation for what you currently have, it is then that you can achieve at a greater level within yourself and your life. The Identity Experience We are all individual in our thoughts, interests, beliefs, and experiences. Each of us harbors our own fears, doubts, questions, and insecurities. That’s why we bring you a positive and safe place to turn to for information, inspiration, support, sharing, and permission to just be who you are. We allow you to be perfectly imperfect. You won’t find articles on our website about the latest and greatest diets, fashion fads, celebrity chatter, and beauty miracles. Why? Because there’s enough of that in the world, and we understand that there is no quick fix when it comes to your mental or physical health. The full Identity experience allows you to embrace your inner self, to love who you currently are, and to achieve your potential without comparison to anyone else. Our articles and insights reflect these important philosophies of self-love and self-help.