Circana is a leading advisor on the complexity of consumer behavior. Through superior technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition. Circana is proud to be Certified™ by Great Place To Work® in Australia, South Africa, the U.K., and the U.S. This prestigious award is based entirely on what current employees say about their experience working at Circana.