At Nifty we believe there is a right way to do marketing for law firms. The old, conventional attorney ads with stale slogans and tacky designs have become clichés in the legal industry. It is our goal to help lawyers get back in the “lawyer seat” and do what they are best at. To accomplish this we become a true partner and friend with the law firms that join the Nifty team. We become an integral member of the team and thrive on the success of the lawyers we work with. We strive to make law sexy for our clients by offering premium marketing services, deliverables and results. To accomplish this, our organization embodies four C.A.R.E. principles that infuse our offerings with a high level of service. CURIOSITY We're fueled by curiousity over our clients' market, business goals campaign performance and industry trends. We ask the right questions, know when to be skeptical, and strive to learn something new everyday. ACCOUNTABILITY Accountability is our backbone. We consistently fulfill our commitments to clients (e.g. service agreements, monthly budgets, reporting, etc.) without fail, and strive to deliver on client expectations to the best of our abilities. RESPONSIVENESS We're seriously responsive in our communication - both internally and externally - addressing the needs of co-workers and clients promptly. EXPERIENCE We prioritize the client experience above all. We aim to make our clients "feel the love" on a consistent basis by offering them a high level of attention, helpfulness and professionalism.