Founded in 2004, Lima Consulting Group helps organizations develop, deploy and measure effective digital marketing strategies. LCG is a trusted adviser to digital marketers in the Americas, using a proprietary series of multi-disciplinary methodologies to improve their Return on Marketing Investment. The LCG team includes experts in strategy, data science, business intelligence, digital marketing and technology, who provide these services in the languages spoken throughout the Americas. With regional offices in Philadelphia and São Paulo, Brazil, LCG combines the personal touch of local services with world-class expertise. Digital marketers work with LCG to develop, deploy and measure proven methodologies and best-practices, allowing them to optimize acquisition, conversion, retention and engagement. LCG maintains certifications or partnerships with leading innovators such as Adobe, Oracle, Google, Salesforce, Signavio, IBM, Ensighten, Tealium, TagMan, BrightTag, ObservePoint, Monetate, ClickTale, ExactTarget, Responsys, and many other digital marketing technology providers. Customers include Citi, Globo, Oi, Univision, AmeriGas and the United States Department of Interior.