EY Seren is an International Design Consultancy. We help clients achieve digital business transformation through a customer-centred approach to design. Digital business transformation only becomes possible when you have a deep understanding of customer need. EY Seren’s advanced research and measurement techniques allow us to gain this understanding of how customers currently interact with your business and how they could do in the future. This means we can confidently identify and design new markets, products and services, as well as allowing us to advise our clients on how to optimise their existing operations for maximum business impact. We also work with clients to build the internal culture and systems required to be customer-centred on an ongoing basis. For more information visit our website: www.ey-seren.com