Pearson Lloyd is a London-based design studio founded by Tom Lloyd and Luke Pearson in 1997. Our role as designers is to listen to the world for opportunities to improve lives. Since 1997, we have established a cross-sector position built on insights from the social, economic and environmental challenges facing people across home, work and travel. Our strategists and designers focus on decoding complexity to create products and experiences that balance the rapidly changing needs of user, client and planet. We partner with ambitious clients to use the scale of industry as a uniquely powerful tool for transformation. In 2008, Tom and Luke were awarded the distinction of Royal Designers for Industry by The Royal Society of Arts, and in August 2012 were named in the top 50 designers ‘Shaping the Future’ by Fast-Co Magazine in New York. In 2022 Luke and Tom were bestowed as Honorary Doctors of Design by Nottingham Trent University. In 2023, Pearson Lloyd was awarded 'Designer of the year' by Dezeen.