We are about bringing right content to the right people at the right time Hubbl is to content as Hubble Space telescope is to the extra-terrestrial universe. We began Hubbl to solve a problem we faced - How to distribute Apps to the right user who is looking for it. We built the world's smartest App relevancy engine which can suggest Apps based on micro-contextual and behavior targeting and in the process we leant that distributing content in the mobile age is a challenge and the ideas are still rooted in the desktop era. We are in a brave new mobile era and which needs brave new ideas, and we are already on it.