KG
Kristen Gruber
Senior Director Of Global Communications at Physicians Formula
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Work Experience
Senior Director Of Global Communications
Feb 2017 - Present · 7 years and 10 months
Director Of Marketing + Public Relations
2014 - 2017 · 3 years
Director Of Marketing + Public Relations
2013 - 2014 · 1 years
Company Details
201-500 Employees
Physicians Formula is an innovative cosmetics company operating in the mass market prestige, or “masstige”, market. Under its Physicians Formula brand name, created in 1937, the Company develops, markets and distributes innovative, premium-priced products for the mass market channel. Physician Formula’s products have broad consumer appeal. Physicians Formula differentiates itself by addressing skin imperfections through a problem-solving approach, rather than focusing on changing fashion trends. Currently, Physicians Formula products are sold in stores operated by Wal-Mart, Target, CVS and RiteAid. Physicians Formula’s products address specific, everyday cosmetics needs and include face powders, bronzers, concealers, blushes, foundations, eye shadows, eye liners, brow makeup and mascaras. Physicians Formula has a loyal and rapidly growing consumer base, and the Physicians Formula brand has one of the highest perceived quality images in the masstige market. Physicians Formula is sold in the United States, Canada and Australia In addition to Physicians Formula corporate website, www.PhysiciansFormula.com, Physicians Formula also operates a promotional website, www.MyPFBeauty.com. Physicians Formula can also be found at: Facebook.com/PhysiciansFormula Twitter.com/PFCosmetics YouTube.com/PFCosmetics
Year Founded
1937
Social Media
LinkedinFacebookTwitterInstagram
Industry
Personal Care Product Manufacturing
HQ Location
Greater Los Angeles Area,West Coast,Western US
Keywords
CosmeticsCompany
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