SOGO was established in the year 1993 by founder, chairman, and managing director, Mr G Jayamuni Rao as a pioneer distribution channel for all branded IT products, introducing brands such as Samsung and LG to the south of India. Over the years, SOGO's offerings have diversified into IT rental and leasing solutions, IT infrastructure solutions and electronic waste management. The company is based in Bangalore with a presence across India with an expert team over 200 employees.