MXW is a global creative agency that brings entertainment brands to life in ways that audiences love. A strategic roadmap, a pitch-perfect presentation, or the big idea that makes everything click into place.
From script to applause. From fire drills to fanfare. MXW is there, guiding the way. When entertainment leaders need a new breed of partner, they turn to MXW to elevate the conversation and to help them win on the world stage.
Through critical thinking, creative consultation and expert execution, MXW is uniquely tailored to support clients along the entire lifecycle of modern entertainment from an upstream strategy to consumer campaign.
Founded by Ian Mackley and Maria Walker in 2014, MXW is trusted by clients all over the world. The portfolio spans: Universal Pictures, Netflix, The Walt Disney Company, Disney+, ESPN, Andscape, Amazon, StudioCanal, AGC Studios, Warner Bros. Discovery, Newen Connect, Sony Pictures, Moonbug Entertainment, Entertainment One, Hasbro, Merlin Entertainments and Disneyland Paris.