Virtual DBS provides digital and database marketing resources, delivered through a cloud-based data center. Our services are deployed to boost the response performance of our clients’ targeted online and offline marketing campaigns less expensively and faster than traditional service providers. Complimentary proof-of-concept customer profile reports are included with our initial consultation and these can usually be completed in under a week.
Targeted B2B and B2C Marketing Data and Data Enhancement
The Virtual DBS Marketing Universe is a comprehensive data repository of U.S. businesses and consumers. Available fields include postal address, phone, email, and cell phone in addition to several hundred demographic, lifestyle, social media, and firmagraphic attributes. The fields are available for list selection or to append to your existing customer and prospect files.
Predictive Analytics
Led by seasoned industry experts, the Virtual DBS modeling team analyzes the demographics and buying behaviors of your current customers, former customers, campaign respondents and non-customers to identify statistically meaningful differences between the groups. This information is used to identify prospects who are most likely to respond, buy, or otherwise behave profitably.
Data Platforms & Campaign Management
Virtual DBS provides a set of data dashboards to make our modeling and marketing data most actionable for our clients. The dashboards include online list count-and-extract platforms and automated customer data integration tools. In addition, the marketing data can be deployed and tracked using a VDBS campaign management system—seamlessly integrated into the data delivery platform.