MacroView Labs was a leading mobile software company that helped organizations and individuals understand and interact with each other in the mobile world. The company built many of the very first hospitality mobile apps. MacroView Labs created dynamic, location-aware solutions for organizations that aggregated hundreds of different functionalities into a single mobile application. It was acquired by Bally Technologies (now Scientific Games) in 2011. Read more here: https://www.businesswire.com/news/home/20110720005435/en/Bally-Technologies-Acquires-Mobile-Gaming-Platform-Applications