doTERRA "Wellness Advocates" come from all backgrounds, countries and walks of life. Without question, they're passionate about health and wellness, and caring for people. A doTERRA Wellness Advocate is a person who is committed to sharing the life-enhancing benefits of therapeutic-grade essential oils with the world. They do this by sharing the world’s highest-quality essential oil products—products that have been developed by highly-educated and experienced botanists, chemists, health scientists, and health-care professionals. They typically have had personal experiences with product efficacy, quality, purity, and safety. They are often excellent teachers and communicators, who offer educational opportunities for all people interested in learning how therapeutic-grade essential oils can be used as a self-care wellness alternative. Wellness Advocates sell doTERRA products locally through person-to-person contact and globally through personalized web shopping sites. As they sell product, they reach various levels of achievement (ranks) and become leaders in sharing doTERRA products.