Shareit.global is a startup from Finland awarded 'The Best mobile service supporting sustainable development 2018' at Slush. Shareit.global develops and operates the peer-to-peer (P2P) car sharing service, BloxCar (bloxcar.fi). According to studies, private cars are in use only 5–20 per cent of the time. The principle of Blox Car is to increase the volume of usage and financially reward the owner by covering the cost of ownership and use. In a world of limited resources it is increasingly important to pay attention to how we use resources. For the biggest investments in our life (car, apartment, cottage) it is very important for the future to find a more effective way of using them. When it comes to cars, peer-to-peer sharing can have an especially large influence because one car registered to BloxCar or a similar service can replace up to 15 privately owned vehicles. The mission of Shareit.global is to create a safe and convenient global digital marketplace for peers to share their private cars.