We're Smäll, the independent advertising agency that believes in the size of ideas, not of structures. We started out in 2002 without a single client but with limitless motivation and confidence in our way of understanding communication and our relationship with advertisers. Over these years, we’ve always been committed to simple, relevant ideas that reach people naturally. We want to keep surprising with projects that are strategically solid and creatively innovative. And to keep fuelling that motivation and confidence that inspired us to set off on this adventure. Because we’re prepared to keep being different.