In 1960, Jim Ross founded a livestock nutrition company with the guiding purpose of allowing livestock producers to achieve the “best possible production at the lowest possible cost” by incorporating sound nutritional principals and innovative ingredients into vitamin and mineral premixes for on-farm blending of animal feed used in the production of meat, milk and eggs. Today, over sixty years later, the GVF group of companies has expanded its product and service offering and its geographic reach through the creation or acquisition of numerous divisions and affiliated companies, all of which advance the three core purposes of the organization: profitable farms, healthy food, improved lives.