B2Bx is an services marketplace that directly connects brands and businesses with curated and vetted B2B Experts to create a seamless marketplace for both buyer and expert to engage. B2B Experts in the network have built significant followings over traditional business channels such as LinkedIn. Their trusted voices are valued in both the B2C and B2B contexts. In engaging with B2B Experts through B2Bx, business owners can cut through the channel noise and marketing challenges of a fragmented media world. With B2Bx, engagement is direct between business and expert, and there is a cost only if an expert agrees to engage.