The Aruba Tourism Authority is a government department funded by public funds. It has led the tourism marketing activities for over 50 years, diversifying markets and intensifying its activities in the marketplace. The Aruba Tourism Authority's scope of responsibilities in the continuous successful development of Aruba's tourism industry is reflected in various success stories in the history of tourism and, in particular, in the annual increase of visitor, occupancy, expenditure and room nights.The product we are promoting is Aruba, our main objective to promote tourism in Aruba.