PickMe is the official brand of Digital Mobility Solutions Lanka (PVT) Ltd., and envisions the intelligent upgrade of the local transportation industry; thus inspiring Sri Lanka towards effective problem solving via technology. As the market leader and Sri Lanka's most successful start-up business in recent times, PickMe is the proud product of the vision shared by the versatile fraternity that make up the board of directors and a warehouse of the best local talent in the country. The board of directors include, Chairman Mr.Ajit Gunewardena and CEO Mr.Jiffry Zulfer as well as Mr.Ruchi Gunewardena (Managing Director, Brand Finance), Mr.Conrad Dias (Group Chief Information Officer, LOLC), Mr. Dinesh Rodrigo (CEO, Interblocks) and Mrs.Tasnim Salie (Financial Consultant) as Non-Executive Directors. The company operates as a transparent and non-fraudulent business serving the interests of all stakeholders while abiding by strict business ethics. PickMe also discourages all forms of labour discrimination and is committed to create an environment that fosters and nourishes both employees and affiliates, facilitating their growth professionally and personally. In keeping with the interests of all stakeholders and that of the general mass, PickMe is invested in going beyond its corporate social responsibility to enable better living conditions, better standards of service and effective knowledge sharing for the betterment of all.