Eidra, formerly known as ARC, is a consultancy collective uniting leading companies in consulting, creativity, and engineering. Our companies provide businesses with the concentrated expertise they need to deliver sustainable commercial advantage, at speed. We help leaders create great change, that is conscious, exponential, and lasting. Born in the Nordics and headquartered in Stockholm, we have found kindred spirits around the world, building strong operations in the Nordics, the Netherlands, and the US. Today, Eidra includes Above, Ariel, Alexander Reklamebyrå, Conversionista, Cupole, Curamando, Curious Mind, Fabrique, Goods, Heydays, Kurppa Hosk, Kurppa Hosk Communications, Los & Co, Mission Anew, Neue, Tba, Q42, and Umain. We are now 1,200+ strong: strategists, creatives, and engineers, built on a foundation of management consultancy competency that allows us to move effortlessly between strategy and implementation. Eidra is driven by its active founders and shareholders, who collaborate with minority owners Altor Equity Partners, leveraging their strategic investments to develop the consultancy collective.