As endurance athletes, most of us know that we SHOULD be lifting weights to be stronger, faster, and more resilient...but it's so easy to make excuses and choose miles over muscles. Lift | Run | Perform was created to help runners and endurance athletes become more well rounded, from the inside-out. Our mission is to not only create customized programming--but also to coach, instruct, and guide you in your training from the weight room...to the roads. Get ready to lift heavier, run faster, and perform better than ever before.