Rockets of Awesome is a direct-to-consumer kids apparel brand, designing and selling over-the-top awesome clothes for real life with kids. We're reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise. We’re making shopping for kids apparel convenient and fun. This is the future of vertical commerce. We are a New York City based, venture-backed startup with extensive executive expertise. We are building a creative and strategic team to develop a scalable e-commerce system that powers a business with massive market opportunity. We cultivate a culture of learning and continuous improvement, investing in automated testing, learning from real-world problems, and immediately adapting. We value fun, simplicity, and teamwork.