Arbor operates the first marketplace for people-based data. Publishers and app developers are empowered to surface, value, and fully monetize their data asset in a privacy-friendly, transparent manner. Marketers gain accurate insights on their customers and the tools to reach them more precisely. Founded in 2014, Arbor is headquartered in New York City with offices in San Francisco. We’re backed by First Round, Canaan Partners, and Great Oaks. Arbor was acquired by LiveRamp (RAMP) in November 2016.