Affinnova is a global marketing technology company that dramatically improves innovation and marketing success rates. Powered by Affinnova’s optimization algorithms and predictive analytics and insights, marketers can explore a substantially wider creative space of product, advertising and design ideas, quickly identifying which will perform best in the market. Led by the strength of its technology platform, Affinnova has gained significant momentum across both large and mid-sized enterprises including such Global Fortune 500 companies as Procter & Gamble, Nestle, Pfizer and Bank of America. For more, visit www.affinnova.com.