Catalina Marketing is a marketing solutions company that “converts data into customer value and adds value to clients.”
Thanks to the wealth of offline data held by around 60% of GMS in Japan, we have a deeper understanding of consumer preferences, needs, and behavior than anyone else. We reach out to consumers via the most appropriate messages and promotions on Catalina’s unique platform that connects the offline (physical stores) and online (digital media) worlds.
Our specialist analysts, who possess advanced analytical skills and the ability to think outside the box, propose measures tailored to each client based on our real-time shopper database. We provide integrated marketing solutions, from strategic planning through execution and measurement, to resolve issues afflicting CRM analysis and store operations for brands, retailers, and advertising agencies.
We support retailers in attracting and retaining more consumers, and we support brands in adapting their strategies and development to the ever-changing times. With forty years of experience in America, and more than twenty years in Japan, our marketing initiatives have been adopted by over 100 companies in Japan as a trusted partner.
Please see our website for more details.
https://jp.catalina.com/