PlannedGiving.com is the preeminent planned giving marketing firm serving charitable institutions of any size in every industry. Guided by the groundbreaking vision of founder and CEO Viken Mikaelian, PlannedGiving.com has set the standard for planned giving marketing excellence since 1999. At PlannedGiving.com we don't just set about to simplify planned giving — we oversimplify it. We believe that planned giving is an essential element of every comprehensive fundraising program. We also understand that many nonprofit organizations do not pursue planned gifts because they think they are either too complicated, too time-consuming, or that it will take too long for the gifts to actually materialize. We strongly disagree, on all counts. Instead, we see planned giving as the best possible approach for exponentially increasing the charitable contributions that a nonprofit organization receives. This unique approach is the foundation upon which our long-term success has been based. Fundraising is both an art and a science. At PlannedGiving.com, we combine skillful design and high impact copywriting with cutting edge technology to help our clients' nonprofit organizations raise more money than they ever dreamed possible.