Unique Vacations is an affiliate of the Worldwide Representative for Sandals and Beaches Resorts. Unique Vacations UK is the representative for Sandals Resorts, Beaches Resorts, Grand Pineapple Beach Resorts, Fowl Cay Resort and Your Jamaican Villas in the UK and Europe. Collectively, these brands deliver the best Caribbean holidays to every sector of the market. Fulfilling sales, marketing, public relations, creative services and web-based initiatives, Unique Vacations UK works to effectively showcase and grow each distinct brand among consumers, trade partners, media and industry professionals alike. Unique Vacations UK is committed to the success of its retail travel partners, offering the most comprehensive agent education and reward and recognition programmes in the industry. Unique Vacations UK has successfully elevated the portfolio of Sandals and its family of Resorts as the World's Leading All-Inclusive Company for over 30 years. Unique Vacations UK’s core values are honesty, communication, respect, inspiration, positive attitude, and customer focus. The mission statement is to promote the Sandals and Beaches Resorts brands to generate hotel reservations by providing quality customer service; to leverage sales and marketing distribution channels in order to generate sales while maximizing average the daily rate; to maintain a comfortable working environment so that employees can flourish. The Company’s head office and flagship Sandals Luxury Travel Store are both located in London. Unique Vacations UK employs around 50 people in the UK and Europe.