JD
Jane Dalton
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Work Experience
Director
Aug 2008 - Present · 16 years and 4 months
Entrepreneur In Residence
Dec 2016 - Present · 8 years
Brand Ambassador
Sep 2017 - Present · 7 years and 3 months
Company Details
Groundswell Innovation help people get the right ideas to market, faster and fitter for purpose - new products and services that solve customer problems, profitably. Your team are there to focus on existing products and services. Breaking out in to new territory means diverting energy away from core business. As you take the step to expand, we bring that extra spark - informed energy to boost step-change growth while you continue to fuel the existing fire. And because we combine agency breadth with in-depth client-side experience, we take projects further - from first inkling of a market opportunity to product launch, we can help with the leg-work. Our experience is in innovation across Europe - for high-street banks like Barclays; and for consumer goods brands managed by the likes of Dulux and Unilever. We specialise in markets with very low consumer engagement and very high levels of product regulation. And still we’ve made an impact. Where some people see market obstacles, we see springboards for growth - call by and set us our next challenge.
Year Founded
2008
Social Media
Linkedin
Industry
Advertising Services
HQ Location
Lancaster Lancaster, Lancashire LA1, GB
Keywords
New product & service developmentCustomer journey mapping & optimisationCustomer co-creation labsIdea generationOpportunity spottingBehavioural science applied to consumer behaviourand European market expansion
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