The GEM Store is the first student purchasing center in France. This pivotal arm of our structure is responsible for managing textile and goodies orders for various clients. It caters to both internal needs of the school, such as BDE lists and other GEM associations, as well as external needs, encompassing businesses, merchants, other business schools, and preparatory classes. Established in 2011, the GEM Store association comprises fifty students divided into 5 major poles and 7 sub-poles. Every day, these students work on the creation, production, and commercialization of products within the Grenoble Ecole de Management. In addition to iconic items like promotional sweaters, the GEM Store offers around ten items for sale in-store or on its website (http://gemstore.fr/) every year. Leveraging its expertise, the GEM Store delivers quality service across all its products, contributing to a turnover of over €190k during the 2021-2022 academic year. The GEM Store has proudly collaborated with Quinze for two years. Specializing in strategic guidance and organizational development, this consulting firm brings valuable expertise to our team. We are grateful for this enriching collaboration that helps us better understand market dynamics and continually enhance our services.