A Web Publishing company, creating highly engaged online audiences. Independent Digital Media (IDM) is a lifestyle media company dedicated to providing online information, products and services to targeted communities of interest. Our mission as a new media company is to create highly engaged audiences online though premium content and services. In niche content categories the internet provides an opportunity to move what was once a one-way dialogue with consumers, to a dynamic conversation within communities of like minded interest. At IDM we set out to capitalise on this opportunity to connect, entertain, inform and inspire.