Every supplier, every decision, every deal Digital media and marketing is complicated. It has to be. Consumers make decisions in microseconds, brand trends evolve daily, so marketers need to invest in activities (and systems) to anticipate and respond to them better than their competitors. In digital media alone, thousands of interconnected companies make those activities and systems more effective than ever. Every day, hundreds of thousands of marketing deals are agreed, executed and billed between multiple parties. Every day, these deals result in millions of individual transactions and billions of executions. Every day transactions are modified on the fly, after the fact, and not accounted for properly. Every day accounts are mis-recorded, contacts not honoured, data misrepresented, and debts not paid. Stopping, checking or auditing just isn't an option in our real time media world, and all concerned want to improve on the status quo. The marketing industry is slowly moving towards greater truth and accuracy. Exact A.I. believes this is critical for successful marketing. Our vision is to provide everyone the ability to ensure they give and receive exactly the services, audiences, results and payment they intended. Our intelligent automation technology, with over a million hours of development, can audit and optimise the financial and reconciliation processes between partners. It can connect with each participant within the advertising and marketing value chain to effectively: Audit services and payments Enforce contract compliance Authorise payments and invoices Eliminate disputes. Detect anomalies. Connect easily to legacy and unstructured data and systems. Shift things from “too hard and expensive to resolve” to “already done and money saved” baskets. Every supplier, every decision, every deal.