Back at the dawn of the Internet, what made a web site a good site was a magical secret, closely guarded by a select few. If you wanted to know their secret, you had to pay, and pay big. The fact was, at that time, no-one really knew exactly how to turn interactivity into gold, but one thing soon became clear, users were pretty important. In the ever-changing world of the Internet, it’s good to know one thing hasn’t changed. Good interactive services marry great design, an engaging experience and easy usability, putting the customer needs at the centre of things. At Magnitude, we do all these things and get customers to do what you want them to do. It is this balance of understanding user needs and business requirement’s that we pride ourselves on.