Our knowledge development in this critical business area is centered around “three-dimensional” marketing – an approach that focuses on the functional, relationship, and process benefits that define customer needs. We study how these three needs are evolving in different industries and the implications for branding, spending, and relationship marketing efforts. We apply this insight to developing strategies in business-to-business and business-to-consumer environments.
Beginning with comprehensive research and segmentation, Grupo EC use the most appropriate media for your marketing message, and then manages all the details. Whether reaching your audience through digital or multichannel communication – our team ensures your campaign uses the right direct media and mass media combination to enable a satisfying customer experience, and make the most of every customer interaction.
GrupoEC is owner at EmailToB. The company is the online-marketing expert that delivers the right mix of technology and industry knowledge to help you simplify your marketing efforts and optimize campaign ROI. We provide Web-based tools that you can implement your emails campaigns and SMS campaign.
Grupo EC makes it easy to buy and sell advertising online, giving advertisers and publishers more transparency and control than any other ad network. With banner and text ads, as well as innovative formats like Pictures, InVideo, inText and Full Page Ad, Grupo EC has created a simple and more effective advertising marketplace for advertisers and publishers of all sizes.