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Islam El-Shimy
Art Director / Illustrator at The Brand Company Mena
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Work Experience
Art Director / Illustrator
Aug 2019 - Present · 5 years and 4 months
Mar 2016 - Feb 2019 · 2 years and 11 months
Art Director / Creative Team Leader
Mar 2017 - Feb 2019 · 1 years and 11 months
Senior Graphic Designer / Illustrator
Mar 2016 - Mar 2017 · 1 years
Company Details
51-200 Employees
We’re a creatively strategic brand consultancy agency that caters to all your needs and helps you drive as well as achieve business results through your brand’s experience. We offer everything from brand architecture to media buying. In essence, we build brands better. Our Services: Exploration and Understanding: We dissect the landscape relevant to your brand to engineer a cohesive and holistic approach based on data and insights. We use deep-dive tools and know-how to better understand the industry in which your brand finds itself, locally, regionally and globally. Brand Strategy: Alongside your leadership team, we work together to discover what makes your brand tick. From your core purpose, essence and ideologies, we outline the main factors that paint the picture that makes up your brand, currently and prospectively. This allows us to create an all-encompassing projection of your brand to build on in all following stages. Brand Design: Taking our key learnings from our strategy phase into consideration, we start to reflect on what that brand should look like aesthetically from a design standpoint. We want to reflect your brand identity from an ideological standpoint to a visual one. Brand Communication: Advertising: We devise insightful creative strategies in tandem with a strategic communication plan. We explore specific questions such as: What’s the big idea that would carry your brand forward? What are the most impactful communication channels to use? How can our big idea be communicated best across different touch points? Digital Performance Marketing & Media: Post big idea creation, we need to curate an effective media and digital strategy in order to drive effective, strategic and measurable results. Brand Experience: Differentiation is key, for your customers as well as your employees. We help cultivate an environment on both sides of the coin that helps propel your brand forward.
Year Founded
2016
Social Media
Linkedin
Industry
Advertising Services
HQ Location
Street 82, Villa 70, Maadi, Cairo, Egypt Villa Cairo, EG
Keywords
ConsultancyStrategyBrand AssessmentBrand AuditBrand ResearchBrand StrategyEmployee ExperienceCustomer ExperienceBrand IdentityBrand Design
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