Burel Factory is a Portuguese brand born in Serra da Estrela, dedicated to the preservation and regeneration of the textile industrial heritage, the deep knowledge of the wool industry that crosses generations, and the unique culture and traditions, artisanal traits and rituals that tell of that place and its people. From the core of the mountain, Burel Factory promotes the mastery of knowledge, the wool craft preserved by many hands that still weave, card and spin in ancestral machines that have been heard since the 19th century, whose rhythm and beauty come from a production with precept, detail and incomparable quality. It ensures the legacy of wool and burel through design, art and textile and scientific innovation, weaving with the threads of the past a sustainable, circular and more authentic vision of the future. And it does so out of a deep sense of commitment to localism and slow production, elevated to art and lifestyle with deeper meaning and purpose. From architecture and remodelling projects, rehabilitation and bespoke interiors, to fabrics production, transformation and retail, following product design for the home and office atmospheres and even (from now on) clothing and accessories as a new and dedicated business area: Burel Factory reinvents Portuguese wool craftsmanship in an experience to be witnessed in our Lisbon (Chiado) and Porto stores, but also at the top of the mountain, in Manteigas — in the Factory which is a living museum of immense heritage and innovation, open for visits and enquiries, and in the hotels 'Casa das Penhas Douradas' and 'Casa de São Lourenço', part of the Burel Factory family, that embody the same regeneration philosophy in spaces of unrivalled comfort.