IS
Igor Svoroba
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Work Experience
Apr 2023 - Mar 2023 · -1 years and 11 months
Director Of Ad Operations
Mar 2021 - Mar 2023 · 2 years
Sr. Director Of Ad Operations
Apr 2023 - Present · 1 years and 9 months
Head Of Supply Support
Feb 2018 - Oct 2020 · 2 years and 8 months
Company Details
51-200 Employees
Insticator believes three things – the future of social media is distributed and not siloed in the walled gardens of today; publishers deserve a one-stop shop for maximizing ad revenue; and local brick-and-mortar businesses thrive with digital media automation. That's why our suite of engagement, ad monetization, and SaaS and media products do just that. Beyond tangible ROI from working with us, the first-party data we collect puts publishers back in the driver's seat to better understand and index audience behavior and allows for extreme precision targeting for the brands we represent. Insticator's engagement products are geared towards helping publishers establish a strong sense of social community within their ecosystems by enticing users to be more engaged with site content and amongst each other. OKO's ad monetization platform is the ultimate toolkit for publishers. And our newest sister company, Balihoo, supercharges digital media for franchise brands as the leader in multi-location marketing. We collectively reach over 350 million consumers monthly across our network of premium publishers and advertisers, including Kohler, PGAtour, Suzuki, Blitz, Pearle Vision, Trek, Ancestry, Acer, Evolve Media and more. Insticator is proud to be a 6x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.
Year Founded
2012
Social Media
LinkedinFacebookTwitter
Industry
Internet Publishing
HQ Location
New York, NY, US
Keywords
Ad RevenueGamificatioDigital AdvertisingCPMAd EffectivenessConsumer EngagementOnline CommunityCommentingInteractive Content
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