Connecting brands with artists. IGNACIO ORTEGA is an independent digital art advisory service dealing with strategic brand building and innovative arts consulting that drive action and impact. IGNACIO ORTEGA focuses its efforts on creating links between luxury brands and the art world; creating an opportunity to broaden the industries operations to include the arts and culture in their social media strategies — and at the same time, broaden the types of communities and influencers that become brand ambassadors, creating a message with substance.