GUAP is the world’s first video magazine – a revolutionary youth platform at the forefront of creative culture, discovering and showcasing emerging talent. The aim of GUAP is to document & nurture young grass roots creative talent within music, fashion, the arts & business, both locally & globally. Founded in 2015 our magazine is an innovative magazine bridging the gap between print & digital using augmented reality. It redefines the norm by presenting the world with a new & unique way to recognise the untold, unseen & unforgettable young talent. Each issue showcases & profiles some of the best youth talent whose work, whether that be in music, fashion, business or the arts, needs to be seen or heard worldwide. As well as producing an online & quarterly print magazine, we produce a range of video content, curate events including live music, exhibitions etc, deliver workshops and work with our audience to produce experiences & content for major brands/institutions including Nike, ICA, Southbank & more.