Established in November 2012 the Norwich Business Improvement District (BID) is run for local businesses by local businesses. It is a simple, tried and tested way of increasing economic prosperity for companies of all sizes through collaboration. The BID covers a defined area of Norwich where businesses plan how to improve their trading environment, identifying additional projects and services that develop the city centre and trade. Investment in the BID area aims to enhance and promote the local environment for businesses, employees and customers. The overarching vision is to; Make a clear positive impact on the vitality of our city centre and the success of the businesses within it.