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Hannerie De Vries
New Business Strategist at Silo
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Work Experience
Oct 2014 - Present · 10 years and 2 months
New Business Strategist
Oct 2014 - Present · 10 years and 2 months
New Business Strategist
Oct 2014 - Jul 2022 · 7 years and 9 months
Brand Executive At Hamiltons-Advertising
Apr 2011 - Nov 2011 · 7 months
Company Details
51-200 Employees
Silo is an innovative retail product content engine helping our clients make a meaningful connection with their shoppers across all retail channels. We create, store and syndicate product imagery, data and written content that enhances consumers’ and shoppers’ experiences. We also provide real-time promotional price checking and insightful promotional intelligence including share of voice reporting. Quality product content builds trust and confidence in a brand. What is product content? All off-pack information, features and benefits, inspiring information about your product including visual media (images, video and more), bespoke written content and data (meta data) that inspires consumer confidence and helps you drive up your conversion rates, increase sales and build loyalty with your shoppers. With our national footprint and with over 600 brand owners and distributors, and leading retailers using Silo, we power ecommerce in South Africa.
Year Founded
1993
Social Media
Linkedin
Industry
Retail
HQ Location
12 Beach Road, Woodstock Cape Town, Western Cape 7925, ZA
Keywords
Digital asset managementDigital content productionPhotographyRetail analyticsBrand asset managementProduct metadataFMCG librariesEnhanced product informationContent managementContent Creation
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