Silo is an innovative retail product content engine helping our clients make a meaningful connection with their shoppers across all retail channels. We create, store and syndicate product imagery, data and written content that enhances consumers’ and shoppers’ experiences. We also provide real-time promotional price checking and insightful promotional intelligence including share of voice reporting.
Quality product content builds trust and confidence in a brand. What is product content? All off-pack information, features and benefits, inspiring information about your product including visual media (images, video and more), bespoke written content and data (meta data) that inspires consumer confidence and helps you drive up your conversion rates, increase sales and build loyalty with your shoppers.
With our national footprint and with over 600 brand owners and distributors, and leading retailers using Silo, we power ecommerce in South Africa.