JOY CAFE started as a home business in 2012 and established the first outlet in 2014. At the moment there are four operating outlets located in prime locations in Kuwait. JOY CAFE strives to offer delicious, fresh and unique desserts and sandwiches with the best hospitality practices to their distinguished customers. JOY CAFE vision is global expansion and brand awareness. JOY CAFE serves multicultural middle to high-income customers. The size of a typical JOY CAFE outlet is between 100 square meters and 400 square meters and the average orders per day are 350 to 600.