The gaming industry is one of the fastest growing industries in the world and is currently worth an estimated 138 billion dollars, which is more than the entire film and music industry combined. According to some estimates, this entertainment industry sector caters to 3.1 billion people, more than 30% of the global population. Futura DDB is part of FTW, the first global network to have recognised the gaming industry’s broader potential. With our portfolio of services, we cover a wide area of expertise, from business counselling and market entry strategies to advertising, content-creation, event planning and the implementation of innovations and new technologies.